Maybe, but there are more vivid ways to get there. Remember that customers are human beings, so if you sound like a human being (no robot), you get better feedback, and more often. For me, I think amazon as part of their place of sale requires that they all handle customer service and shipping which I think should contain customer feedback. They take a lot of money for it, so I did what they should do to get that feedback. Amazon allows the request for feedback, but sellers should only make one request per order. Asking more than once per order is expressly prohibited in Amazon`s best practices guide to improve your feedback rating. Please note that the request should only be made after receiving your shipment from the buyer. I don`t agree with you @Martin, but the fact is with FBA, you pay for a service and that service should also be the customer service element that includes the “automated” request for feedback. If the email doesn`t work, then amazon`s attention is not the necessary seller. They probably heard the term “sales funnel” that companies frequently use to visualize their distribution and marketing activities. The funnel mentality can also be applied to your reputation as a seller on Amazon. The top of your funnel contains all the orders you`ve received on Amazon.
The central part of the funnel consists of the orders you want to request for feedback. (Sellers are not required to request feedback on each order, nor should they. For example, sellers should not send comments to buyers who have previously asked the seller not to send such emails.) The lower part of the funnel contains orders that have resulted in feedback, which has the effect of increasing buyer confidence and sales. If the order has met or exceeded your expectations, please take a moment to leave us positive feedback. We send you notifications for both negative reviews and negative reviews, so you can react quickly to provide excellent customer service. You can send manual reviews to Amazon buyers via Buyer-Seller messaging. However, as your Amazon business grows, this process quickly becomes more sustainable. Watch this interactive machine to see how much your manual feedback request costs. As painful as negative feedback is, it can serve as a valuable learning medium for your business. Are some ASNOs more likely to cause negative reactions? Should you reallocate more inventory to FBA to avoid implementation delays? Are customers in some markets more likely to leave negative comments? Amazon has specific criteria for removing negative comments. Amazon will delete a review if it uses profane language, reveals too much information about the seller, or is actually a product evaluation.
Feedback removal requests can be sent to Amazon via Seller Central`s Feedback.